Metadata-Version: 2.4
Name: pretix-meta-pixel
Version: 1.2.0
Summary: A crude Pretix plugin for integrating Meta Pixel tracking
Author-email: Daniel Malik <mail@fronbasal.de>
Maintainer-email: Daniel Malik <mail@fronbasal.de>
License: Apache
Project-URL: homepage, https://git.binarycollective.de/binary-pretix-plugins/pretix-meta-pixel
Project-URL: repository, https://git.binarycollective.de/binary-pretix-plugins/pretix-meta-pixel
Keywords: pretix
Description-Content-Type: text/markdown
License-File: LICENSE
Dynamic: license-file

---
title: Pretix Meta Pixel
---

This is a plugin for [pretix](https://github.com/pretix/pretix).

Meta conversion tracking for pretix: **Conversions API (CAPI) first**, with the
browser Pixel as a best-effort complement. Shared `event_id` values deduplicate
Pixel and CAPI when both fire. Useful when JS or cookies are blocked.

Configure a Meta Pixel ID in event settings. Add a Conversions API access token
to enable server-side ViewContent, AddToCart, InitiateCheckout, AddPaymentInfo,
and Purchase events across the checkout funnel.

# Development setup

1.  Make sure that you have a working [pretix development
    setup](https://docs.pretix.eu/en/latest/development/setup.html).
2.  Clone this repository.
3.  Activate the virtual environment you use for pretix development.
4.  Execute `python setup.py develop` within this directory to register
    this application with pretix's plugin registry.
5.  Execute `make` within this directory to compile translations.
6.  Restart your local pretix server. You can now use the plugin from
    this repository for your events by enabling it in the 'plugins'
    tab in the settings.

This plugin has CI set up to enforce a few code style rules. To check
locally, you need these packages installed:

    pip install flake8 isort black

To check your plugin for rule violations, run:

    black --check .
    isort -c .
    flake8 .

You can auto-fix some of these issues by running:

    isort .
    black .

To automatically check for these issues before you commit, you can run
`.install-hooks`.

# License

Copyright 2025 Daniel Malik

Released under the terms of the Apache License 2.0
